---
title: "Villa owner reveals shirt sale figures on Weibo"
canonical: "https://readastonvilla.com/2016/07/07/villa-owner-reveals-shirt-sale-figures-weibo/"
type: "post"
language: "en-GB"
author: "Matt Lynch"
section: "Aston Villa News"
published: "2016-07-07T08:19:29Z"
modified: "2016-07-07T08:44:23Z"
---

# Villa owner reveals shirt sale figures on Weibo

Aston Villa’s new owner Dr Tony Xia is a prominent figure on [Weibo](https://www.weibo.com/xiajiantong?from=feed&loc=at&nick=%E5%A4%8F%E5%BB%BA%E7%BB%9F&is_hot=1) and he has taken to the Chinese social media site to reveal the scale of shirt sales on the opening day of the kit being released last Friday.

The Chinese businessman seems very happy with the sales figures in the post where he also thanked the fans.

He revealed that the club shop at Villa Park made £26,970 on the new shirt on the first day of sales in comparison to last years figures which were only £8,600 marking a huge growth in sales.

![Dr Tony Xia on Weibo](https://media.readastonvilla.com/readastonvilla/2016/07/7a42303187576ff00e2b1f83cb55c4e9.png)

The new kit made by Under Armour has been a popular hit with fans online and seemingly sales show that to be the case.

> As the team suffered a tough season last year, we thank all the Villa fans for their support.

The new shirt retails at £50 for an adults shirt and £37.80 and £42.00 for infant and youth shirts respectively.

> I am looking forward to the new season and I hope the team can bring the happiness back to all the Villa fans.

What do you make of the new kits? Tweet in your photos of the new kits to [Read Aston Villa.](https://www.twitter.com/readastonvilla)

Note: This has been roughly translated from Mandarin so we’re hopeful this translation is accurate.