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Sun 12 Apr13:00

Inside Aston Villa’s accounts: record revenue growth driven by Champions League success

Max YatesMax Yates
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On Tuesday 31st March, Aston Villa Football Club published their end-of-year accounts for the 2024/25 season ending on 30th June 2025.

The key figures have shown the significant progress the club has made and how well they have performed both commercially and on the pitch.

Last season was a landmark campaign for the Villans, with Champions League nights returning to Villa Park. Unai Emery’s side reached the quarter-finals and created many memories along the way. Although they narrowly missed out on qualification for a second year running, they managed to secure Europa League football, marking a third consecutive season of European football.

The commercial department plays a crucial role in ensuring the club’s finances keep up with the rapid progression of the club on the pitch. It has proven to be difficult with their revenue still not at the level of Manchester United, Liverpool, Arsenal, etc, which has caused them to struggle in the transfer market.

Our Read Aston Villa team takes a look at their accounts and the key figures from them:

Record revenue

The club recorded its highest ever turnover with £378.1 million. It is a staggering 37% increase on the previous year of £275.7 million.

This increase is largely driven by Villa’s participation in the Champions League and reaching the quarter-finals stage. There may be a dip in revenue for this year’s accounts, due to the significant decrease in money earned in the Europa League compared to Europe’s elite competition. However, if the commercial revenue continues to grow, then there may not be as big a drop-off as first feared.

Sponsorship revenue also increased by 31% to £28.6 million, and commercial revenue increased by 69% to £70 million, reflecting remarkable commercial progress.

First profit in years

For the first time in years, Villa recorded a profit after tax of £17 million, a massive change compared to the loss of £89.5 million in the previous year. The main reason for this was the sale of their women’s team and their new “Warehouse,” which is a multi-use entertainment venue.

In their accounts, they stated, “In June 2025, NSWE Sports Limited disposed of its investment in both (1) Aston Villa Women’s Football Club Limited, and (2) a subsidiary holding the operating rights to The Warehouse property to NSWE Holding Limited, a subsidiary of NSWE UK Limited. Both businesses were repositioned within the wider group structure to facilitate external investment without requiring investors to invest directly in the men’s football team.”

This decision enabled Villa to comply with the Premier League’s Profit and Sustainability Rules (PSR).

It is a loophole that has been used by other clubs, such as Chelsea, who sold their women’s team to their parent company, Blueco, in May last year.

Continued investment

Capital expenditure rose to £69.3 million, more than four times the £16.4 million last year. This investment delivered a series of upgrades to the club, which included:

  • Comprehensive refurbishment of hospitality lounges
  • A new retail store at Villa Park and the Bullring Shopping Centre
  • A rehabilitation centre for the men’s first team and the establishment of a permanent home for the women’s team at Bodymoor Heath
  • The 3,500 capacity Warehouse

More recently, they announced the beginning of the redevelopment of the North Stand at Villa Park. A long-term project to increase the capacity to over 50,000.

These investments, as stated in their accounts, “are a key part of the club’s commercial strategy to support revenue growth and strengthen the long-term financial position of the club.”

What does it mean for the summer transfer window?

Whilst Villa’s accounts for last year put them in a much stronger position financially than they were twelve months ago, Villa cannot start spending heavily.

Under UEFA’s rules, the sale of Villa’s women’s team and The Warehouse to the club’s parent company is not recognised in the accounts published to them. Meaning that they recorded a pre-tax loss of £82 million.

For PSR, Villa have plenty of wiggle room; however, UEFA’s financial rules mean they are still limited in the transfer market. When they sell a player, the price they pay to replace them has to be below the fee they got for them. Effectively, this makes it a one-in-one-out system.

On the bright side, these accounts are fantastic news as the club is growing rapidly, which is needed to sustain their progress on the pitch. Villa has to continue increasing revenue year on year, so they have the foundation to compete at the top of English football consistently.

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